Start Up Loan Registration

Start Up Direct

Apply for a Start Up Loan

Startup Direct is now part of Transmit Group

sud-logoStartup Direct is now part of Transmit Group, delivering Start Up Loans across the UK.

Start Up Loans is a government backed scheme, providing repayable loans and mentoring to individuals in the UK with a viable business idea but no access to finance.

We will help you through the application process, including advice on creating a business plan and cash flow forecast. There are no fees charged for obtaining a Start Up Loan or any of the services associated with it.

To get started, please read the information on this page then complete the short registration form.

Some Key Details

So, what is a Start Up Loan?

A Start Up Loan is a personal loan for business purposes. We lend to applicants who are 18 years or older at the time of application. Individuals can receive one loan, however, more than one partner in a business can apply for a Start Up Loan. Please note that you will be credit checked as part of your application. You must be aged 18 or over and based in the UK. The loans are unsecured personal loans but can only be used for business purposes.

£500 - £25,000
Finance Available

6% P.A. Fixed
Interest Rate

£7,000 Average
Loan Size

For Businesses
Trading 0-24 Months


1-5 Years
Loan Term

No Application Fee  or
Early Repayment Fee


For UK-Based



Before You Start

Are You Eligible?

If you can answer yes to these 3 statements then you are eligible to apply:

  • I am aged 18 or over
  • I live in the United Kingdom
  • My business is not yet trading or is less than 2 years old

If so, great! Read the following information then complete the application form.

If you have any difficulty completing the form, please call us on 0191 490 9328 or use the live chat facility at the bottom of the screen.

The Application Process

The 4 step guide to the application process

Step 1

Complete the form below. You’ll be directed to the Start Up Loans website to continue your application and create an account on the Customer Portal. A credit search will be run and you’ll receive a decision instantly on whether you are eligible.

Step 2

Complete your business information and upload any documents requested. Don’t worry if you don’t have a business plan and financial forecast complete yet, as one of our Business Advisers can assist. They will work at your pace.

Step 3

When your business plan is complete and all documents have been uploaded, one of our Business Advisors will review it. If any changes or further information is needed, they’ll be in touch. Your application will then be assessed and we’ll let you know if it has been successful.

Step 4

Once you’ve signed the loan agreement the money will be transferred to your bank account and you will be assigned a mentor (if you want one).

Nearly There

Each founder (partner, director, shareholder) can apply from £500 up to £25,000. If your business partners are also applying, they should complete the application form too. Final loan amounts are assessed on the needs of your business.

Please note that this is not grant funding. Meeting monthly repayments form a primary condition of the loan agreement you accept and sign. Like other credit commitments, failed Start Up Loan repayments may affect your credit record and formal action may commence against you for missed loan payments.

All good?

Then let's get started…