Andy targets international growth after gin-credible launch

A gin brand, inspired by the heritage and craftsmanship of historical Clydeside shipbuilding, is gearing up for overseas trade thanks to backing from Transmit Startups.

The successful launch of Shipyard Gin saw more than 1,000 bottles snapped up in its first few weeks.

Founder Andy Samuel is now in talks with a number of international distributors and clients that could see a significant increase in demand for the spirit over the coming months.

A £12,000 funding package

To support with the initial production of such large volumes for a small-batch gin, Andy secured a £12,000 funding package from Transmit Startups - delivered as part of the British Business Bank’s Start Up Loans programme. This has allowed bottles, labels, and packaging to be acquired in bulk, enabling economies of scale.

This year could see the business expanding into the USA, with customers in port cities such as Chicago and Miami expected to resonate with the brand’s shipyard heritage. Closer to home, the premium spirit is already proving popular locally with customers in Glasgow and Inverclyde, and other shipbuilding centres such as Liverpool, London and Belfast.

A lifelong dream

The idea for Shipyard Gin came about during the height of the pandemic when a quiet period for Andy’s wedding videography business meant he could take the time to turn a lifelong dream into reality. Inspired by his grandfather, who worked in the Clyde shipyards and would make wine in his spare time, Andy developed the recipe and partnered with a distiller in Arbroath to have bottles of the gin ready for sale less than a year later.

Andy said that the impact of Covid-19 had likely played a part in such a successful launch resulting in turnover of around £30,000, with shifting consumer habits meaning people are thinking more carefully about spending and showing support for smaller independent businesses.

“It was always a pipe-dream to create a local brand that celebrates Inverclyde’s history as a shipbuilding hub – at one point the yards were responsible for as much as 20% of the world’s shipping fleet – and the pandemic gave me the chance to take the leap.

“When I realised how much the margins would be impacted by the ability to place bulk orders for packaging, I applied for support through my high street bank but was unsuccessful. I don’t know what I would have done without Transmit and the Start Up Loans programme. The funding has accelerated my success over such a short space of time and is allowing me to now think about what comes next, beyond Scotland.

“Scotland has strong connections with the USA, and combined with their own shipbuilding heritage, I’m hopeful that Shipyard Gin will soon be stocked in a number of hotels and bars across the pond. International contracts will further the business case for expansion in the UK too, and could even lead to the creation of a local distillery if demand exceeds the current capability.”

Shipyard Gin is one of more than 60 businesses in Inverclyde to have received a Start Up Loan since the scheme launched in 2012. Across Scotland, more than 5,800 small businesses and start-ups have benefited from funding totalling almost £50 million.